Why Cracker Barrel’s New Menu Item Hurts Its Customers

Why Cracker Barrel's New Menu Item Hurts Its Customers
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cracker barrel (CBRL) – Get Cracker Barrel Old Country Store Inc. paper it’s not a household name for many, but for others it’s their mainstay when it comes to good ol’ home cooking. Either way, Cracker Barrel is a business and wanted to expand its product and possibly its customer base by adding one more option to the menu, so it’s added a popular option in recent years: plant-based sausage.

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